Should You Hire A Blogger To Promote Your Business?

There’s been a lot of buzz around the topic of blogging lately. Every corner you turn you’ll hear that even small businesses can benefit from a blog and content marketing strategy. If you’re thinking about starting a blog–or getting yours up and going again–you’re probably also wondering if you should hire a blogger to promote your business. But do you really need one? Read on to find out. How Can a Blogger Help You Market? Blogging is often seen as a source of revenue. But that’s not the case at…

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Why You Shouldn’t Pay Bloggers For Links (And What You Should Do Instead)

Have you ever offered to pay freelance bloggers to include your link in their guest posts? It seems like a logical trade. They have a relationship with a reputable site. Adding a bit of money to their next paycheck couldn’t hurt. All they have to do is include your link naturally in the post. No harm was done, right? Wrong. If you’ve been doing this, it’s something you should probably stop doing right now. Why You Shouldn’t Pay Bloggers for Links The thing about paying bloggers to include your link…

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How To Decide How Much Copy You Really Need On Your Home Page

Home Page

Not sure how much home page copy to include? That’s okay. You’re not alone. I’ve seen clients request 1,000 words per landing page when they only need 100 words or less to get their point across. When it comes to blog posts, 1,000 words or more is usually required to really dig deep into the topic and deliver value to your readers. A landing page usually doesn’t need as much of an explanation, so when it comes to home page copy, I’m a big advocate for the “less is more”…

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Top 10 Biggest SEO Myths Demystified

With so many changes occurring in Google’s algorithms and parameters, it’s becoming harder and harder to tell truth from fiction. What works today, might not work tomorrow, and SEO specialists are becoming increasingly agitated. There are also many online articles which talk about the perfect SEO strategy but are literally crawling with mistakes or outdated data. The level of misinformation on the internet has eventually led to the invention and perpetuation of several bizarre SEO myths. Let’s take a look at 10 SEO Myths that were busted. 1. SEO is…

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Top 7 Killer Benefits Of Content Marketing

Content Marketing

If you are, even now, up in the air about content marketing, this article is going to solve all of your confusion. The main question is: What is the main target or benefit of content marketing? Why you need to do marketing on your content? There are many heart-warming benefits of content marketing, which will help you to make a clear concept about the topic. These benefits are described in very simple words for better understanding of all readers. Makes Money Content marketing helps you to increase your income range.…

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Benefits Of WordPress During Google Hummingbird

WordPress During Google Hummingbird

Whether you’re reviewing a game or writing a tutorial for a level, your website is only useful to visitors if they can find it. Visibility on Google’s SERPs has become harder over the past few years. And with the launch of Google Hummingbird, WordPress has become a useful tool. It powers your entire site and also helps you optimize your site for search engines in the following ways: SEO Benefits of WordPress WordPress offers some basic features that help your SEO efforts. Your permalinks (URLs) use a post slug that…

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8 Most Common Blogging Mistakes Bloggers Unknowingly Make

Like most newbie bloggers, you’re probably filled with boundless enthusiasm and feeling optimistic about this new change to promote yourself or your business and maybe even make a few bucks on the side.These are certainly not bad things, and your positive energy is what will carry you through the first difficult months as you painstakingly build up a readership and find ways to connect with your audience. But, there are downsides to being fresh-faced and green, and most new bloggers find out the hard way that there is more to…

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Top 5 Best Link Building Techniques

Link building or link creating is one of the best ways to generate traffic to your website and increase your rankings. You can go about this a few different ways, but my opinion is to embrace all avenues of link building. Having a diversified link building strategy will help you to avoid getting penalized by Google. Here is my list for the top five best practices and strategies for link building that won’t get your site penalized. This list is in no particular order as I see them all equally…

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Google Replaces Public Url Submission With Search Console’s”Fetch And Submit” Tool

Google has removed the public version of the Google Index tool which was widely used by the marketers for Google’s search engine indexing. The purpose of the tool was to allow not just the owners of a site but anyone, to submit the site URLs for indexing. On 25th July, the webmasters at Google declared that, while the public submission tool has been disabled, people can still submit the URLs of their sites using Google’s Fetch & Submit tool and alternatively through sitemaps. Use of Public version of Google Submission…

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Clean Up Broken Links On Your Blog

Clean the broken link on the blog is quite important. This is one that must be considered if we are concerned with search engine optimization aka SEO. What I mean is any link contained in your blog, both internal links (inbound links) and external (outbound links). Then, what should be considered in optimizing the links on the blog? Make sure there are no broken links on your blog. Broken link is usually marked by the emergence of an error message 404 or Page Not Found. Sure we’ve all met such…

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Is Yahoo Crazy?

Yea you read that right. I think they are just nuts in certain ways. First I want you to go to yahoo and try to run a search with their blog search engine. Good luck with that it is almost impossible, now if you do a news search you will see some blog search results and you can then did deeper but you would have to know that first. This is one I have been struggling with for a long time, why would you go out of your way to…

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Microsoft Offers A Bribe – Free Website And Domain And Email

A little over a month ago Microsoft launched Microsoft Office Live Beta with a lot of effort and resources but it did not make a huge splash in the media, in the web development communitiy or even with the bazillion affiliate marketers out there always looking for new places to publish content. Something is missing in the message because the product while far from perfect is pretty damn good at an offering price of FREE. I think perhaps that the message is falling on a highly skeptical market that has…

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